The edgy art of client gifts
YEAR 1 CLIENT GIFT (rating: normal) – Custom Thank You Cards & Wooden Pen with Thank You Stamps
YEAR 2 CLIENT GIFT (rating: sh*t talked) – The Comeback & Potty Humor Concept Notebooks.
THE COMEBACK concept notebook:
POTTY HUMOR concept notebook: (However effective, the Potty Humor notebook is…controversial. In stand-up, only 50% of the audience laughs at poop jokes. Raises hand. One time, at Story Story Late-Night, we held an entire show on the theme BODiLY EMiSSiONS. Some real wonders of humanity came out of that. Perhaps do not be like me and ick out clients. But do put a notebook on your toilet because it really captures some good sh*t.)
YEAR 3 CLIENT GIFT (rating: what I did in 2024 themed) – Clip Board of the Old School & Beaux Glow & Social Disgraces Cards
10 things I hated about me (the 1st time I freelanced)
A recession is not a bad time to start a business. I learned that the first crash. Ad agencies and a
10 things I’m doing differently (this this in solopreneurship)
Why did I go solo again? I wouldn’t exactly call it a mid-life crisis (though it’s not not&
Here’s looking at you looking at you, kid
“You have a face for copywriting,” is a joke radio people like to tell, probably. When you make
![What kind of brand is this, you wonder when picking up a box, skimming the headlines. That’s why I ask myself and my clients as a standard part of the brand voice creation process: “What kind of brand is this…in the universal story archetype sense, like Carl Jung style?” I mean, obviously.Go deep into strategy and positioning, and you’ll see ‘em shine in every line. I could not decide if Beaux Glow—a skin, sex and self care oil made from bare nature to buck the toxic beauty system—is the Lover archetype or a Rebel brand indeed?I realized…in a surface-level, disconnected society, the Lover is the Rebel. Someone willing to be naked and vulnerable for the sake of that indescribable vibe of real connection. This became the heart of the manifesto. That became the “go deeper” beat for every other word.See the way The Lover as Rebel positioning—targeted to peri/menopausal women who are elite brand snobs— is infused into every line on every turn of the Beaux Glow box.[Design by Alex Rhodes]](https://brandstorytell.com/wp-content/plugins/instagram-feed/img/placeholder.png)
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